ISB Confirmed as Host Broadcaster for TWG 2025

On 24 October, the Executive Committee of The World Games (TWG) 2025 Chengdu officially signed the Host Broadcasting Agreement with International Sports Broadcasting (ISB) Company.

 

 

Under the agreement, ISB will be responsible for producing the public signal production and host broadcasting services for TWG 2025. The public signal production will adopt 4K and HD standards, covering the opening and closing ceremonies, and 35 sports. Additionally, the production will explore innovative methods, including social media production, AI production, and remote production, to meet the broadcasting needs of both domestic and international media for television and online platforms.

 

Founded in 1996, ISB specialises in host broadcasting of top-tier sporting events. The company has provided broadcasting services for numerous organising committees and international rights holding broadcasters. Some events produced by ISB include: Olympic Games Beijing 2008, Olympic Games London 2012, and TWG 2022 Birmingham.

 

Edited by Wang Yunlong